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Unlocking the Benefits of Google for Non-Profit Churches: Why Your Ministry Needs to Utilize Google for Non-Profits

In today's digital age, search engines play a critical role in how people access information and connect with organizations. For local churches operating as non-profit organizations, harnessing the power of Google for Non-Profits can offer a wide range of benefits. In...

Facebook Removes Religious Audience Targets: How Do I Market My Church?

You may have just gone into Facebook to launch a new church marketing campaign and spent a few minutes searching for your “go-to / familiar” audience targets only to come up empty.  Maybe you spent an extra few minutes trying to figure out what’s wrong.     Then...

Church Marketing: YouTube SEO

YouTube is the second largest search engine on the planet and many of the basic SEO principles you apply to your website can be applied to help increase the visibility of your videos, and add channel subscribers!   Here are three YouTube optimizations you can...

Church Marketing: Understanding Micro-Moments As Part of Your Overall Strategy

In Mathew 13 Jesus tells a crowd: “A farmer went out to sow his seed. 4 As he was scattering the seed, some fell along the path, and the birds came and ate it up. 5 Some fell on rocky places, where it did not have much soil. It sprang up quickly, because the soil was...

Church Marketing Blog – 3 Content Tips: Recap, Invite, Promote

Are you struggling to remain consistent in your social media promotion?  Most organizations are.  In a previous post we talked about the importance of creating a content calendar.  In this post we’re going to focus on three simple ingredients to help you and your...

Church Marketing Fallacy: Facebook Video Views Are Not Engagement

But that's not what most church marketers think. Read more to find out why.Is A Facebook Video View Really Engagement? I work with a lot church leaders and their teams. In every conversation some sort of digital or social engagement discussion comes up.  This is a...

Church Marketing – The 3 Best Platforms For Reaching New People

Church marketing is changing. Making a meaningful connection online can be a significant challenge for churches.  In a landscape of competitive distraction, where Netflix and other digital streaming platforms reign supreme, there is a largely false pressure for the...